PBC, FOX FINALIZE MULTI-YEAR DEAL


GRIM

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Uncle Al, at it again :yess 

 

BREAKING: PBC, FOX FINALIZE MULTI-YEAR DEAL; NETWORK WILL PROVIDE LARGE BUDGET

When Al Haymon formed Premier Boxing Champions in early 2015, his vision was simple: buy television time on major networks, and in a few years, flip the model and receive license fees in return.

As PBC’s deal with ESPN and NBC expired, with nothing to show for it, it appeared Haymon’s ambitious plan abjectly failed. Not so fast.

Haymon maintained a relationship with Fox, a network he made time-buys with, and his strategy worked.

PBC and Fox have finalized a long-term deal for fights to appear on both Fox and FS1 with an annual boxing budget that eclipses $60 million, multiple sources told The Ring. The deal, which will be announced Tuesday, will kick off in December; the agreement calls for 10 championship-level fights on Fox, with at least another 12 shows on FS1. That’s to be added to Showtime’s existing budget, also estimated at over $60 million.

Meanwhile, Eddie Hearn, who runs U.K.-based promotional company Matchroom and recently announced a wide-sweeping deal with online streaming service DAZN, is estimated to have an annual budget of $125 million.

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